Lola Cars has signed a new partnership with sustainable luggage manufacturer, Solgaard.

The agreement sees Solgaard become the Official Luggage Supplier to both the storied motorsport manufacturer and its Formula E team, supplying personnel with suitcases and backpacks throughout the season. In turn, the brand’s logo will be featured on the front wing endplate of the Lola Yamaha ABT Formula E car, currently competing in the ABB FIA Formula E World Championship.

A certified B-Corporation, the brand pays particular attention to its supply chains and materials, designing and manufacturing products to prioritise efficiency and circularity. Solgaard, in cooperation with The Solgaard-Nyx Foundation and its group of global collection partners has helped prevent over three million pounds (1,350,000kgs) of plastic from entering the ocean.

Solgaard’s proprietary sustainable fabrics and materials include the award-winning Shore-Tex® fabric, made from 100% recycled material and now used in all Solgaard bags and suitcases, and Shore-Plast™ a durable material made from ocean-bound plastic.

Keith Smout, Chief Commercial Officer at Lola:

"As a motorsport engineering and technology company operating at the cutting-edge of innovation, including sustainable materials, Lola is constantly exploring the latest developments in environmentally friendly performance. Collaborating with partners who also pursue the same goals in their own industries is therefore a natural fit. We look forward to using Solgaard’s products as we follow the world’s most sustainable motorsport series, Formula E, around the globe this season, and to working together to achieve further success on and off the track.”

Adrian Solgaard, Founder and Chief Executive Officer at Solgaard:

“At Solgaard, we’ve been committed to innovation and sustainability in equal measure. Beyond that, I’ve always loved going fast - whether that’s unpacking luggage or doing laps on a racetrack. This collaboration is a natural fit between my personal passion and business endeavours. I’m honoured to be working with Lola, a true leader in motorsport innovation, and thrilled to announce this new partnership.”

Media contacts

Lola: media@lola-cars.co.uk
Solgaard: emma@solgaard.co

About Lola Cars Ltd

Founded in 1958, Lola Cars is the most successful manufacturer of customer race cars of all time and has more than 500 championship wins globally. It is re-establishing itself as a leader in motorsport design and engineering, exploring the latest technologies that will underpin the future of mobility across key development areas including electrification, hydrogen and sustainable fuels and materials. Lola Cars is currently competing in the ABB FIA Formula E World Championship.

About Solgaard

A design-driven brand using business as a force for good. Solgaard's award-winning sustainable product portfolio includes luggage, backpacks, bags, and solar tech accessories, each uniquely engineered to offer seamless personal organization and reduce common packing and travel frictions, optimizing life on the go.

Pioneers of utilizing recycled materials in its fabrics (Shore-Tex®) and travel gear (including the award-winning Carry-On Closet®), Solgaard’s sustainable, proprietary recycled materials featured throughout the brand’s premium luggage and accessories promote efficiency and circularity.

Relentless in his pursuit to create an economic engine for good, Norwegian Canadian entrepreneur and designer, Adrian Solgaard, founded Solgaard in 2016. Solgaard is B Corp Certified.